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Episode 5 - Increasing Conversion Rates w/ Rob Snell

Rob Snell, author of Yahoo Business for Dummies, provides real life tips and information on increasing conversion rats for Yahoo Store. Tips include how to find your conversion rate, how to track your conversion rates, and using the new Checkout Manager. Rob discusses how to increase conversion rates by building confidence, providing contact information, and trust symbols.
http://www.amazon.com/Starting-Business-Dummies-Personal-Finance/dp/0764588737
In part two of our interview with Rob Snell, author of Yahoo Business for Dummies, Rob discusses how he discovered to increase conversion rates by making small changes to his website. Rob also discusses how to properly do A/B testing on your Yahoo Store and important tips for using the Checkout Manager. Rob Snell gives away a free copy of Chapter 21 of his book which discusses in more detail how to increase your conversion rates. Send an email to info@powerhourradioshow.com to get your copy today!
http://www.ystore.com/
 




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Episode 5 - Increasing Conversion Rates w/ Rob Snell

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