Immediate Increase in Sales and Page Views
Air Date: March 28, 2021
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Shawna and Rene takes us through their Now What Project store, since they opened less than 8 weeks ago have seen sales go up 268 percent . and page views up over 900 percent. They detail how you can make it happen to your store too.
How to Succeed at Being Your Own Boss
Air Date: March 22, 2021
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Shawna has a conversation with Melinda Emerson, The Small Business Woman at SucceedAsYourOwnBoss.com about the ups and downs of starting a small business. What relationships should be built, and what to look out for when you start up.
Google Farmer Update and 5 Ways to Avoid Google Slap Downs
Air Date: March 14, 2021
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Shawna discusses the Google Farmer Update and she asks the question Is the Farmer Update a BIG Deal? and she also offers 5 Ways to Avoid Google Slap Downs.
New Life Event Pre-Party
Air Date: February 22, 2021
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Shawna offers up a pre-party to get ready for 30 webinars lined up for the upcoming New Life Event. We hear from presenting speakers Kat Simpson, John Lawson and Phedra Stockstill.
Why Ebiz Fails… and What to Do About It?
Air Date: February 15, 2021
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Unfortunately the cold heart truth is that many Ecommerce businesses will fail. So how do we avoid it? Chris Malta shares with us: What is the failure rate for Ecommerce business compared to bricks and mortar stores? Number one reason so many Ecommerce sites fail?
Why do so many EBiz hopefuls just give up? What do you need to do to avoid this kind of failure?
Biggest SEO Mistakes Online Retailers Make
Air Date: February 8, 2021
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Shawna discusses the Biggest SEO Mistakes Online Retailers Make With small business owner, online retailer, search marketing / e-commerce consultant, and Yahoo! Store developer Rob Snell.
Google Changes Focus on Content Farms
Air Date: February 1, 2021
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Google Makes BIG Changes in its Focus on Content Farms in 2011, by launching two major algorithmic changes focused on content farms and low-quality sites or spammy sites that are noticed in Google search results.
Online Store Owners, Worried About Tax Time?
Air Date: January 24, 2021
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Online Store Owners, Worried About Tax Time? Start the New Year right and learn what you need to know for your Ecommerce store now, that will make next years year end taxes a breeze!
Save Money on Credit Card Processing Fees
Air Date: January 10, 2021
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Learn how to save money on your credit card processing fees with Marlon Harris, the Vice President of Sales and Marketing for eMerchant
The 2 Million Dollar Christmas Idea
Air Date: December 14, 2020
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Anita Crook created the Pouchee and it has become the 2 Million Dollar Christmas Idea.
Holiday Shipping Deadlines and Free Shipping Statistics
Air Date: December 6, 2020
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Holiday Shipping Deadlines and Free Shipping Statistics are discussed with Eric Nash, Director of Online Marketing for Stamps.com
Ecommerce Q and A: Optimizing for Holiday Shopping and Cyber Monday
Air Date: November 30, 2020
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Ecommerce Q and A involves Optimizing for Holiday Shopping and Cyber Monday as Shawna and Rene look at online stores including a handmade Christmas decorations site.
Social Ecommerce and Last Minute Holiday Conversion Tips
Air Date: November 22, 2020
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Social Ecommerce and Last Minute Holiday Conversion Tips as Shawna and guest Fredrick Nijm from Addoway.com feature tips you can implement today to start seeing results tomorrow.
Importance of Setting Proper KPIs and Goals
Air Date: November 16, 2020
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Importance of Setting Proper KPIs and Goals as Yahoo! Web Analytics Dennis R. Mortensen gives his strong opinions about the importance of setting proper KPIs (Key Performance Indicators) and applying appropriate subsequent optimization goals.
Ecommerce Trends and an Awesome Special From VeriSign
Air Date: November 1, 2020
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Ecommerce Evangelist Bob Angus from VeriSign discusses How Symantec and VeriSign monitor traffic on ecommerce websites? What should ecommerce sites be doing to keep themselves and their customers safe? Plus…Learn how you can receive the VeriSign Trust Seal for only a dollar.
Book Promotion, Quilting Ideas and Medical Supplies
Air Date: October 25, 2020
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Book Promotion, Quilting Ideas and Tips, Medical Supplies and more as Shawna and Rene offer site reviews and analysis in their end of month Ecommerce Q and A.
Are Your Products Ready For Group Buying?
Air Date: October 19, 2020
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Are Your Products Ready For Group Buying? Group buying websites have become the big web trend in 2010 and with good reason. Jeremy Kugel, CEO of Jasmere.com, tells us about group buying and how it can help your business grow.
How Your Local Directory Listings Can Rank Better in Google?
Air Date: October 11, 2020
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Can local directories help my site rank better in Google?? We learn the answer to these and other questions with Mark Munroe from MerchantCircle.com.
Viral Marketing with Matt Siltala
Air Date: October 4, 2020
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Shawna speaks with Matt Siltala, Co-Founder of Dream Systems Media, about Viral Marketing. Matt explains the concept, ROI opportunities, industry benefits, marketing methods and some successful examples.
Ecommerce Q and A: Exotic Fruits and Sterling Silver Jewelry
Air Date: September 27, 2020
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Shawna and Rene present their end of month Ecommerce Q and A. They review different ecom sites this month showcasing Exotic Fruits, Sterling Silver Jewelry, Thin Wallets, and medical tests.