1 Choice 4 Your Store is proud and honored to host Ecom Experts on
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We have had the privilege of interviewing some of the most amazing guests
and hope you enjoy listening to the interviews as much as we enjoyed doing them!
If you have missed any of our shows, you can click on the links below.
Ecom Site Reviews on Adult Themed Sites
Air Date: July 26, 2020
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Shawna and Rene do their end of the month site review session for the month of July. They look into a number of ecommerce sites selling adult novelites and products, and look into issues likes anchor links, product descriptions, patterned backgrounds, html elements and more.
Online Marketing for Ecommerce
Air Date: July 19, 2020
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Shawna welcomes Greg Jameson from WebStores Ltd to discuss online marketing for online store owners.
5 Tips For Using Video for Ecommerce
Air Date: July 12, 2020
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Shawna speaks with Don West and Kenny Barrickman of WildWestDeals about Using Video for Ecommerce.
Ecommerce Q and A-Shopping Cart Pages and Rotating Banners
Air Date: June 28, 2020
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Shawna and Rene look for specific problems in regard to SEO, Usability, Landing Page Optimization, and help you to increase conversions. In this session, they look at issues on a number of websites including shopping cart pages, rotating banners, product images, links, add to cart buttons, copyrights and more.
Marketing to Mom
Air Date: June 21, 2020
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Maria Bailey, author of Mom 3.0, shares her knowledge of marketing to the every day Mom. Offering practical insight on closing the sale, and getting Moms attention with great marketing and top notch customer service.
Seven Ways to Get the MOST Out of Website Tracking
Air Date: June 15, 2020
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Jennifer Whaley, Business Development Manager at Century Interactive, shares her useful insight to give us the seven ways that you can get the most out of website tracking.
Yahoo Merchant Summit/IRCE 2010 Preview
Air Date: June 7, 2020
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Mike Ober from Yahoo! Small Business previews the upcoming Internet Retailer Conference, Yahoo Merchant Summit, plus offers some Ecommerce Best Practices.
Site Reviews & Your Ecommerce Questions Answered
Air Date: June 1, 2020
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Shawna and Rene do their end of the month Q and a, where they offer some site reviews for an online Latin store for Authentic Mexican Food and Latin Products, TheLatinProducts.com and ivyrosegifts.com, a site that offers a variety of personalized items including birth records, prints, step stools, and ID tags, including keepsake christening or baptism gifts.
Tips on Using Google TV for Ecommerce
Air Date: May 24, 2020
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How does Google TV effect online store owners? Shawna offers some direction on how merchants can utilize Google TV, a new experience made for television that combines the TV you know and love with the freedom and power of the Internet recently unveil at the Google I/O event last week.
PowerSeller and Education Specialist Melinda Jackson
Air Date: May 11, 2021
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Melinda Jackson is an eBay PowerSeller and Education Specialist. She also hosts her own online radio show and is an eCommerce Coach. She shares some of her ecommerce expertise.
Social Media Advantages for Ecommerce
Air Date: May 3, 2021
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Jennifer Laycock is the Editor of Search Engine Guide, the Social Media Faculty Chair for MarketMotive and offers small business social media strategy and consulting. They discuss the advantages for Ecommerce to use social media and which platforms they should use.
ECommerce Site Clinic: PhotoWeights, BuySportsStuff and more
Air Date: April 26, 2021
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Shawna and Rene take on several ecommerce sites through a site clinic. including a website that offers Glass Paperweights for Displaying Images, Artwork, and Crafts called PhotoWeights , and a sporting goods site called BuySportsStuff.com.
Why Social Media for Business Sucks
Air Date: April 19, 2021
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John Lawson AKA ColderIce recaps Ecommerce Summit 2010, plus tells us why Social Media for Business SUCKS!! They do discuss some social media tools that they have come across for marketing purposes.
Ecommerce Summit 2010 Preview
Air Date: April 12, 2021
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John Lawson AKA @Colderice and Dave White AKA @EbayAndBeyond join Shawna to preview the upcoming the Ecommerce Merchants Trade Association Ecommerce Summit 2010 in Las Vegas.
7 Things to Spring Clean Your Yahoo Store
Air Date: April 5, 2021
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Rob Snell is the author of Yahoo Small Business for Dummies, popular conference speaker, and very successful Yahoo Store Owner. He will be discusses Spring Cleaning for Your Yahoo Store – 7 things you might want to clean or dust off.
Ecommerce Q and A: Chargebacks and Canonical Links
Air Date: March 29, 2021
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Ecommerce Q and A as Shawna and Rene discuss listener questions on using capture on the credit card versus charging immediately, chargebacks, canonical links, copyrights plus some quick site reviews.
Using Twitter For Business
Air Date: March 15, 2021
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How Do You Use Twitter For Business? When it comes to Twitter, business owners ask the same questions:Should I use my name or my business name? Should I put a picture of myself or use my logo? Should I talk about myself or should I just talk about business? How should I set up my account? What keywords should I use? Shawna answers those questions.
Analytics and Optimization Tips
Air Date: March 8, 2021
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Michael Whitaker from Monitus.com offers up some Analytics or Optimization Tips as he helps us with one of the most critical aspects of your business in understanding what your customers are doing once they reach your website.
Building Online Trust and NewLifeEvent Recap
Air Date: March 1, 2021
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Neal Flowers of TRUSTe, which helps thousands of businesses promote online safety and trust, and guides consumers to sites that protect their online privacy, answers questions on building online trust.
Shawna also reveals some major announcements following her birthday celebration over the weekend, including a quick NewLifeEvent Recap.
Special Pricing For 1 Choice Customers
Ecommerce Q and A: Website Design Updates, Shopping Carts and SEM Resources
Air Date: February 22, 2021
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Shawna conducts another end of month ecommerce q and a, and she answers questions on PPC, website design updates, shopping carts, and search engine marketing resources. We also get a quick preview of the upcoming New Life Event.
Conversion Rate Optimization
Air Date: February 15, 2021
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Conversion Rate Optimization or CRO. What is it? How do you do it? Where do you start? Hiconversion CEO Zee Aganovic, a serial software technology entrepreneur interested in all things related to use of technology in online marketing, tells us all about it.
Analytics for ECommerce with Avinash Kaushik
Air Date: February 8, 2021
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Shawna welcomes Avinash Kaushik Analytics Evangelist, Google, teaches us anything you wanted to know about analytics. Listener ask questions about bounce percentage rates, critical data, transactions, conversion rate optimization and more.
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